Search Optimization for Small Business
by rick david & co.
      (805) 300-6363

 

 

 


 

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The percentage of Internet users who use a search engine on a typical day has risen from 33% in 2002 to 49% in 2008, according to a recent Pew Research study

Search engine use is now the number 2 daily online activity of Internet users just behind the 60% who use email daily

Over 109 million Americans use a search engine on daily basis

 

 

Search Engine FAQ's

Q. What is search engine optimization?
A.
Search engine optimization is the process of strategically tailoring code, to make a website search engine friendly, for the purpose of gaining the best possible search engine result for a given keyword phrase.  It also involves and ethical off-site strategy which demonstrates industry relevancy.

Q. What outcome can you guarantee?
A. After an honest evaluation of your website, we will construct a proposal with money-back guarantees built in including a first page ranking for a series of specific phrases that consumers are using everyday.

Q. Will the look and feel of my site be changed?
A. Very little. Any changes made will be discussed before implementation.

Q. What if I don't have a site?

A.  We'll build you a beautiful search-friendly site complete with photo's of your homes for sale and other construction work you might offer such as home additions and remodels.

 

Q. Will you help my site get listed in Google, Yahoo and MSN Live Local?
A. Yes, we will optimize a Google, Yahoo and MSN Local listing for your site. You will need to accept an automated phone call from the search engines and enter a code that we will send you. Local search engine directories are a great way to found by local customers.

 

Q. What is Pay-Per-Click (PPC) Search Engine Marketing?  (SEM)

Yahoo, Google and other search engines offer pay-per-click advertising programs where you can run a text ad in the sponsored results for any given keyword phrase.  You can set your daily budget, choose your geographic location, time of day that ads will run, and where your ads will appear.  The cost is higher for your ad to be higher on the page.   We will gladly manage your PPC campaign to compliment your organic search results.


Q. Will I get Google Analytics Installed?
A. Yes. We will install Google Analytics on your site, so that you track traffic and the keywords that brought traffic to your site. We will submit 3 search engine reports to you, once a month for 90 days.

Q. Do I need to do anything else to attract traffic to my site?
A. Yes. Successful businesses use a variety of advertising techniques to spread the word about their business. Search optimization is one method of building traffic.

Q. Are your prices competitive?

A. We love to underbid.  We can because we are a small consulting company with low overhead.  

Q. A search engine company offered to submit my site to thousands of search engines.
     Is this a good deal?

A. No. First of all there are only a handful of search engines that matter, and most likely they already have your site in their index because they scour the Internet with their own data gathering programs.

Q. Once you start working, how long will it be before I can see results in the search engines?
A. It should take anywhere from 30- 120 days for the search engines to generate some new results for your site.

Q. Can you optimize a site still under construction?
A. No. Your site must be generally complete before we can begin. Of course you will still be able to update your site, but you should have the site in a stable consumer friendly condition before we begin.

Q. How do I get started?

A. Give us a call or send an email.  We'll give you a no pressure free consultation and submit a written proposal.

 

 

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Copyright © 2009 Rick David & Company
355 N. Lantana Street #612, Camarillo, CA 93010  (805) 300-6363